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Becoming

3D Art Director

On a 3D project (video game, animation film, 3D communication…), the 3D Art Director is the ultimate reference. On a video game or an animated film, the 3D artistic director works closely with the 3D director or the project manager, whose intentions he understands and integrates

design graphique

Parole de pro

Au-delà de la créativité et de la technicité démontrées lors des jurys, c’est l’implication au sein de l’ESMA et l’enthousiasme des étudiants qui m’ont marquée.

Séverine Duprat
General Manager 
DOUBLE-ID

 

design graphique, prepadesign

Parole de prof

Rencontrer une personnalité, apprivoiser une sensibilité et développer une créativité, en rappelant à chaque étudiant qu’il fut un enfant plein d’imagination…

Catherine Jean
Responsable de la section Design Graphique (Montpellier)

Catherine Jean - alias Cathou

At the same time artist, technician and commercial, he is brought to negotiate budgets, to propose graphic tracks and to submit technical solutions for their implementation.

HIS PURPOSE

In a communication agency, he works directly with the client. This team leader sets the tempo, defines the universe of the project, may be led to sketch graphic tracks himself, validates or invalidates the artists’ proposals, and must decide in case of disagreement

A COLLABORATIVE POSITION

Naturally, he does a lot of follow-up work with the artists (storyboarders, animators, game designers…), which he directs to the best of his ability, in order for them to provide a result as close as possible to the the director’s or the client’s expectations.

The success of the projects he collaborates to depends greatly on his ability to keep an eye on everything, and to maintain coherence and continuity between the different parts of the project.

HIS SKILLS

The artistic director can rely on a very vast culture of image, a very good knowledge of software and technical processes, as well as on a good ability to manage his teams.